the obama campaign's been focused on high voter outreach. the romney camp says they're responding in kind. the fact romney and republicans have done better with older voters might give them an edge stereo typically on early voting. folks that don't feel like leaving home. but when they tell reporters they're not targeting a specific demographic, that does give a warning sign. you have to be highly targeted. it's not just election day, it's election weeks. and so right now is voting day, every lost vote the romney campaign has is not a good turnout for their model. >> how important is is this early voting for you when you make that decision on where to spend money? >> early voting is pretty important and when you consider the fact that this places like north carolina, people are voting and can vote every day and other places like nevada, speak are starting to go to the polls. it really matters. the ground game really matters and the president's put a lot into the infrastructure to make sure the campaign is set up in field offices across the c